Our Story


Since 1947

Our History
In February 1947 H.R. Crane purchased 25 acres of old olive trees in Corning, California.  Before long he and his family were cultivating over 100 acres of Sevillano and Manzanillo olives in America’s premier table olive growing region based in a small town known as The Olive City because of the town’s nine olive canneries and the bountiful orchards surrounding it.
In 2009 H.R.’s grandsons planted 200 acres of new olive orchards, purchased an olive mill, and formed a partnership with a neighbor to begin milling a premium extra virgin olive oil under the Lucero Olive Oil brand name, another local company established in 2005.

Today, two of H.R. Crane’s grandsons and two of his great-grandsons work with 25 local residents to run the company, including over 500 acres of olive trees –some of them the old-time table olive orchards in town as well as our 21st century high density and medium density plantings.  We are the farmer and miller for 16 olive varieties for premium extra virgin olive oil for the Lucero brand and other top brands that we private label both here and overseas.

Grown, milled and bottled in Corning, California.